Tesla outsourced their customer service operations to a third-party provider which allowed them to redirect its focus toward its core competency of designing, manufacturing, and selling electric vehicles while the provider handled customer service inquiries. This resulted in more efficient handling of customer support and an improvement in the overall customer satisfaction rate. The outsourcing provider helped Tesla to comply with regulatory requirements, handle multiple languages and implement a fraud detection and prevention system, which helped Tesla to provide a safe and secure customer experience.